K. Ota Floral
K. Ota Floral is a single-ownership florist who specializes in small weddings across the Denver metro area. The owner reached out for a professional logo mark that could be used to elevate their brand presence at markets and online.
The Process
After identifying the needs of the K. Ota Floral business, we determined that the branding direction should be upscale, illustrated, and playful. The result was a brand identity fitting for a boutique florist with a single owner with a real passion for flowers.
The brand identity built on a pre-existing color palette and typography, so the primary focus was the logo mark. In the final product, the framed floras are reminiscent of a chapel or wedding arch and give it a sleek, luxurious feel. The deliverables included a package of logos meant for any use-case, as well as a one-page branding guide outlining how to use the logo for maximum legibility and consistency.
The Results
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